First Impressions
The internet is often the first place people go to learn about your company or organization. Visitors want a web site with a well defined purpose that is easy to navigate. With so many choices on the Web, you will quickly drive your visitors away if your site does not meet these basic guidelines.
Web Site Purpose
In the 1990s many small businesses and organizations knew they needed a web site but were unsure why. So they purchased a domain name, bought a hosting package and used the templates offered by the hosting company to create a web site. Often, the web master was the person in the organization with the best computer skills. Sometimes it was an employee's son or daughter, who was taking a web design class in high school. If this sounds like your business or organization, you're not alone.
Before you hire someone to design, or re-design, your web site you must have a clear vision of what you want that site to do for your organization. If you're a non-profit, perhaps you want your site to help you raise awareness, recruit donors, increase membership or educate visitors. If you are a small business, you might want to generate leads, sell a product or simply let people know who you are and what you do.
WebKat Design can help
With over 20 years of marketing and public relations experience combined with current web design skills, I will help you define the purpose of your web site. Keeping your purpose in mind, I will create a web site that will:
- attract visitors using search engine friendly structure, design and content
- engage visitors through the use of layout, color and text
- encourage repeat visits with current and interesting content
- be "future proof" through the use of W3C standards and CSS
Contact
- (760) 212-9697 phone
- (760) 454-0351 fax
- kathy@webkatdesign.biz